Cable TV loses subscribers

This report says that cable (and satellite) TV companies are losing subscribers. The economy could be the cause, but also we have other low-cost alternatives like Netflix and Hula which now stream video. You may not get first-run shows, but so what?

I talked to a guy the other day who explained how he was getting TV programming on the cheap. The details are vague right now but he was happy with the savings. Also I've just started to stream TV programs to my iPhone. Of course I'm paying for that service but oh well, I don't expect to do it much. The choices are limited.

Many people are dropping cable TV, but it's not clear why, except that it's too expensive. That was my reason. Is it Netflix? But they don't offer much live sports. Or any?